We believe in the beauty of simplicity.
Our essential collection is here to rescue your daily routine and help you look and feel your best, to make every day a little more extraordinary.
Shop by category
Shop Bestsellers
-
Bestsellerskyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthQuick Addskyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthIn stock
-
Bestsellerbotanisk – Prickly Pear Oil | 30ml
£18.00 — available on subscription from £12.00 every monthQuick Addbotanisk – Prickly Pear Oil | 30ml
£18.00 — available on subscription from £12.00 every monthIn stock
-
Bestsellersåpa Body Bar – Orange & Grapefruit | 95g
£8.00 — available on subscription from £5.75 every monthQuick Addsåpa Body Bar – Orange & Grapefruit | 95g
£8.00 — available on subscription from £5.75 every monthIn stock
-
Lavender & chamomilepuls – Pulse Point Roller Ball – Deep Relaxation | 9ml
£12.00 — available on subscription from £7.00 every monthQuick Addpuls – Pulse Point Roller Ball – Deep Relaxation | 9ml
£12.00 — available on subscription from £7.00 every monthIn stock
-
Bestsellerhår Shampoo Bar – Nourishing | 50g
£9.00 — available on subscription from £6.00 every monthQuick Addhår Shampoo Bar – Nourishing | 50g
£9.00 — available on subscription from £6.00 every monthIn stock
-
Bestsellerglôs Conditioner Bar – Nourishing | 50g
£10.00 — available on subscription from £7.00 every monthQuick Addglôs Conditioner Bar – Nourishing | 50g
£10.00 — available on subscription from £7.00 every monthIn stock
-
BestsellerSPF50 5* UVA Face Sunscreen | 50ml
£10.00 — available on subscription from £8.50 every monthQuick AddSPF50 5* UVA Face Sunscreen | 50ml
£10.00 — available on subscription from £8.50 every monthIn stock
-
Sensitive skinöka Gel Serum – Radiance Boost | 30ml
£13.00 — available on subscription from £10.00 every monthQuick Addöka Gel Serum – Radiance Boost | 30ml
£13.00 — available on subscription from £10.00 every monthIn stock
-
Sandalwoodvädra Reed Diffuser Set – Cosy Cabin | 30ml
£9.00 — available on subscription from £8.00 every monthQuick Addvädra Reed Diffuser Set – Cosy Cabin | 30ml
£9.00 — available on subscription from £8.00 every monthIn stock
-
Hair growthhår Pro Shampoo Bar – Hair Growth | 50g
£12.00 — available on subscription from £9.00 every monthQuick Addhår Pro Shampoo Bar – Hair Growth | 50g
£12.00 — available on subscription from £9.00 every monthIn stock
New Year. New Lashes
A lightweight, peptide-powered formula to strengthen, condition and stimulate growth for visibly longer, thicker lashes and brows you’ll love.
In the spotlight
Every three months we’ll send you a surprise package of 6 full-sized luxurious products – a mix of bestsellers and never-before-seen newbies.
Each quarterly box is ALWAYS worth £60+, with free delivery included!
grüum must haves
- Skin care
- Body care
- Hair care
-
Bestseller
botanisk – Prickly Pear Oil | 30ml
£18.00 — available on subscription from £12.00 every monthQuick Addbotanisk – Prickly Pear Oil | 30ml
£18.00 — available on subscription from £12.00 every monthIn stock
-
Newfläcka Advanced Spot Treatment | 9ml
£12.00 — available on subscription from £9.00 every monthQuick Addfläcka Advanced Spot Treatment | 9ml
£12.00 — available on subscription from £9.00 every monthIn stock
-
Anti-ageingöka Gel Serum – Youth Restoring | 30ml
£13.00 — available on subscription from £10.00 every monthQuick Addöka Gel Serum – Youth Restoring | 30ml
£13.00 — available on subscription from £10.00 every monthIn stock
-
Sensitive skinkÿra Gentle Face Wash | 120ml
£9.00 — available on subscription from £4.50 every monthQuick Addkÿra Gentle Face Wash | 120ml
£9.00 — available on subscription from £4.50 every monthIn stock
-
Bestsellermirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthQuick Addmirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthIn stock
-
Acne-prone & oilyklår Brightening Facial Cleanser | 90g
£10.00 — available on subscription from £7.50 every monthQuick Addklår Brightening Facial Cleanser | 90g
£10.00 — available on subscription from £7.50 every monthIn stock
-
Bestseller
skyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthQuick Addskyda SPF50 Daily Defence Lotion | 50ml
£12.00 — available on subscription from £10.50 every monthIn stock
-
Acne-proneöka Gel Serum – Clear Complexion | 30ml
£13.00 — available on subscription from £10.00 every monthQuick Addöka Gel Serum – Clear Complexion | 30ml
£13.00 — available on subscription from £10.00 every monthIn stock
-
Fragrance freepür Gentle Moisturiser | 50ml
£9.00 — available on subscription from £4.50 every monthQuick Addpür Gentle Moisturiser | 50ml
£9.00 — available on subscription from £4.50 every monthIn stock
Download the grüum app
Download the grüum app
Turn on notifications to get exclusive discounts, early
access to sales & more.
Everyday extraordinary
We offer easy access to sustainable skincare and shaving products for those who want to do their bit for the environment, without complication.
Choose from a wide range of zero waste products, and reduce your carbon footprint every time you wash.
Naturally better
At grüum, we know that kindness comes naturally. We’ve spent years creating and perfecting products packed with natural ingredients that are kind to your skin and the planet.
Whether you’re vegan, have sensitive skin, or are simply looking to banish chemical nasties from your bathroom, you’re in the right place.
Don’t just take our word for it…
4.72 Based on 24717 Reviews
Anonymous
“Easy to place an order and arrived in a timely fashion. Great product. To be recommended ”
18 hours ago
Andre Ho
“Thought I would give some your products a try and was pleasantly surprised with how good they are. ”
18 hours ago
Brooke Mason
“I only use the gentle face wash and hair density serum, but I love these products! Since I have been using the serum, my hair has been stronger and much healthier, although it does make it a little gr”…
1 day ago
Rosalind Shefford
“I started using gruüm some time ago and have found the products super. The fact they’re made of natural products makes them easy on the skin, great as I can be allergic to many skin products. They ar”…
1 day ago
Anonymous
“First class products ”
1 day ago
Tracy Hillyard
“I have had several products and have loved them all. Good value for money and i love the scents of the room frangrances. The skin care is lovely too ”
1 day ago
Miriam Dyer
“Great products and brilliant customer service. I recently received a product with lavender in which I’m allergic to and they very kindly replaced it with something else. There are often good offers an”…
1 day ago
Anonymous
“I have brought a number of different items and have been pleased with all of them, only one small niggle and that is with the Sun Cream bottles, they are quite stiff and not easy to squeeze the produc”…
2 days ago
Marriyam Ebrahim
“Excellent and great quality gruum products Very satisfied and highly recommended ”
2 days ago
Janice Wilson
“I really love this company , they go out-of-the-way to help you, I’ve used many of their products, all packaging is recyclable which is a big plus. Then above that the products are great. I bought my”…
2 days ago
Esther Boakye
“I love the products. I have the conditioner soap, toner and cleanser. They work really well on my skin. ”
2 days ago
Carol Evans
“I continue to buy the shampoo bars as I find they last for ages, lather really well and smell great. They also get my hair really clean! I bought my husband the one for sensitive flaky scalp, and it’s”…
2 days ago
Anonymous
“I love the shampoo and conditioner bars, the prickly pear oil and the face washes! ”
3 days ago
Nadia Frowd
“Love the products especially the facial oils. Always feel good quality and I love the angular bottles. I enjoy trying different products x ”
3 days ago
Gillian Claringbold
“I absolutely love your products!!!….The oils and gels really suit my skin, Also tried the shampoo it’s so good!!…All of these are a perfect size for taking on holiday!! Great friendly service…”
4 days ago
