Shop by category
Shop Bestsellers
-
Sale!
Salevädra Reed Diffuser Set – Cosy Cabin | 30ml
Original price was: £9.00.£6.00Current price is: £6.00. — available on subscription from £8.00 every monthQuick Addvädra Reed Diffuser Set – Cosy Cabin | 30ml
Original price was: £9.00.£6.00Current price is: £6.00. — available on subscription from £8.00 every monthIn stock
Small swaps, big upgrades
Every three months we’ll send you a surprise package of 6 full-sized luxurious products – a mix of bestsellers and never-before-seen newbies.
Each quarterly box is ALWAYS worth £60+, with free delivery included!

grüum must haves
- Skin care
- Body care
- Hair care
-
Sale!
Salefläcka Advanced Spot Treatment | 9ml
Original price was: £12.00.£8.00Current price is: £8.00. — available on subscription from £9.00 every monthQuick Addfläcka Advanced Spot Treatment | 9ml
Original price was: £12.00.£8.00Current price is: £8.00. — available on subscription from £9.00 every monthIn stock
-
Sale!
Salemirakel – Multi-purpose Balm | 15ml
Original price was: £15.00.£7.00Current price is: £7.00. — available on subscription from £11.00 every monthQuick Addmirakel – Multi-purpose Balm | 15ml
Original price was: £15.00.£7.00Current price is: £7.00. — available on subscription from £11.00 every monthIn stock

Everyday extraordinary
We offer easy access to sustainable skincare and shaving products for those who want to do their bit for the environment, without complication.
Choose from a wide range of zero waste products, and reduce your carbon footprint every time you wash.

Naturally better
At grüum, we know that kindness comes naturally. We’ve spent years creating and perfecting products packed with natural ingredients that are kind to your skin and the planet.
Whether you’re vegan, have sensitive skin, or are simply looking to banish chemical nasties from your bathroom, you’re in the right place.
Don’t just take our word for it…
4.72 Based on 26089 Reviews
Anonymous
”Quality products quickly delivered. Always prompt responses to customers ”
3 hours ago
Anonymous
”Lovely products at affordable prices! Didn't disappoint!”
14 hours ago
Jack bessant
”Great stuff at a great price. Their shaving cream is one of the best I've come across.”
17 hours ago
Rachael Jones
”This company is so easy to order from and delivery is quick. They come in nice boxes and a little card to say thank you. A small bisness that puts there all into there products and cares about there c”…
1 day ago
Claire Drummond
”I was introduced to your company through a win on the Vodafone app, I bought a perfume oil, I am so pleased with it as sprays set off my Hayfever, the oil doesn't! I would love to continue with you, h”…
1 day ago
Penny Marshall
”Love the factor 50 face sun cream. Easily absorbed and lasts a long time. The reed diffuser smells lovely too. Another product purchased was the roll on perfume. Perfect for my handbag and smells grea”…
1 day ago
Anonymous
”Delivery was very prompt and I love the shampoo and conditioner I ordered. I've been using your bar products for several years now and love them. They work well on my hair, are great for the planet an”…
1 day ago
Anonymous
”Gruum is the new Lush but not as expensive wonderful scents and facial oils well worth the money highly recommend ”
1 day ago
Kemal Akdag
”I am the barber shoreham by sea westsussex l like the product so much it’s the best so far l use also l recommend every single my clients and my team ”
2 days ago
Anonymous
”Always brilliant”
2 days ago
Lesley Powell
”Love the products, very happy with my purchases. Online ordering was very easy to do. Would definitely recommend Gruum.”
2 days ago
Leonard Johnson
”I got a free product roll on fragrance through Vodafone just paid postage I like the smell”
2 days ago
Joanna Vaughan
”Had a mixture of items, shampoo soap bar, son loves. Face oil, so silky smoothe and hydrating. Deodorant stick, amazing fragrance and handy carton. 50+ uv face suncream, lovely texture and no gre”…
2 days ago
BOGDAN-CRISTIAN SICHITIU
”Great products!!”
2 days ago
Anonymous
”Brilliant sunscreen moisturiser iut of the trio. The moisturising bar is good. The lip treatment is amazing. I highly recommend this brand ”
2 days ago


















