
25% Off Skin Care
Use Code: SKIN25
We believe in the beauty of simplicity.
Our essential collection is here to rescue your daily routine and help you look and feel your best, to make every day a little more extraordinary.
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Shop our range 👇
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New
fläcka Advanced Spot Treatment | 9ml
£12.00 — available on subscription from £9.00 every monthQuick Addfläcka Advanced Spot Treatment | 9ml
£12.00 — available on subscription from £9.00 every monthIn stock
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Bestseller
mirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthQuick Addmirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthIn stock


Hello Deo!
Zero waste. Zero odour
Your new obsession starts here…

rense Melting Cleansing Balm
Indulge in our 3-in-1 multi-tasker, remove makeup, cleanse, and moisturise in one step.

läpp Passionfruit Lip Conditioner
Add an exotic twist to your lip care with this sweet, tropical balm packed with hydrating naturals.

fläcka Advanced Spot Treatment
Fast-acting blemish treatment with azelaic and salicylic acid to clear pores and calm breakouts.

Coco-No-Knots Detangling Spray
Give those angelic curls a glossy shine with this handy spray-on detangler for your little one.
In the spotlight
Every three months we’ll send you a surprise package of 6 full-sized luxurious products – a mix of bestsellers and never-before-seen newbies.
Each quarterly box is ALWAYS worth £60+, with free delivery included!

grüum must haves
- Skin care
- Body care
- Hair care
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New
fläcka Advanced Spot Treatment | 9ml
£12.00 — available on subscription from £9.00 every monthQuick Addfläcka Advanced Spot Treatment | 9ml
£12.00 — available on subscription from £9.00 every monthIn stock
-
Bestseller
mirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthQuick Addmirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthIn stock

Everyday extraordinary
We offer easy access to sustainable skincare and shaving products for those who want to do their bit for the environment, without complication.
Choose from a wide range of zero waste products, and reduce your carbon footprint every time you wash.

Naturally better
At grüum, we know that kindness comes naturally. We’ve spent years creating and perfecting products packed with natural ingredients that are kind to your skin and the planet.
Whether you’re vegan, have sensitive skin, or are simply looking to banish chemical nasties from your bathroom, you’re in the right place.
Don’t just take our word for it…
4.73 Based on 23288 Reviews
Anonymous
“I really like the solid shampoos, soaps and after sun bar which are perfect for traveling with a carry-on. The sleep spray has a really nice smell as well. And the size and shapes of the shampoo and b”…
16 hours ago
Luke Kirk
“I did not receive anything for free for this review. Great experience, delivery is always fast, and the product are always high quality. Some surprise favourites are the fragrances, they are like ”…
22 hours ago
sue porter
“Lovely products, especially love the shampoo bars. Great products for packing for holidays. It’s important to me that this is a cruelty free company”
3 days ago
Donna Miller
“Gruum have some lovely and fresh face, body and home fragrance products. I’ve been buying from them for a couple years now and are never disappointed. Recently bought all 3 of their deodorant fragran”…
3 days ago
Anonymous
“I use the prickly pear oil twice a day, it’s great quality and competitively priced. Ordering is easy and as I buy two bottles, no p and p charge. As soap was on offer, I bought one and it’s supe”…
4 days ago
Rosie –
“Every product I’ve ever received has been amazing, both in quality and how it has performed for me. I’d also like to take a moment to praise the staff who work behind the scenes, devising recipes,”…
5 days ago
Nyara Borzi
“Amazing quality and skin feels so clean”
7 days ago
Anonymous
“Great products and some good offers at times making them good value”
1 week ago
Jane Powell
“I’ve found Gruum products very good I’ve bought on several occasions but not Pleased with latest free purchase. I won’t continue with subscription but will buy some products in the future ”
1 week ago
s wood
“All the products i have ordered have arrived on time and in good condition,and I have been really impressed by the quality of them and the presentation of the items I have purchased ”
1 week ago
Stephen Donnelly
“Great product and does exactly what it is meant to. Highly recommend ”
1 week ago
Mia Tudor
“I love the brand, the way it looks, it feels, I can sense there is a lot of care and thought. The products are excellent, I’ve tried quite a few over the last couple of years, ranging from face pr”…
1 week ago
Annabel Washbourne
“All these products work for my sensitive and dry skin the sizes are perfect for taking on short breaks, I went away for a week and still came back with plenty to spare, a little goes a long way. I’m a”…
1 week ago
Lenka Shantz
“I have only used shampoo, conditioner and body bars. I love them all, great products, super enviro friendly!”
1 week ago
Anonymous
“Best product Iv found and Iv been doing a lot of research on getting more good ingredients. All products so far are really nice well done ✅👍”
1 week ago