
Everyday extraordinary
We believe in the beauty of simplicity.
Our essential collection is here to rescue your daily routine and help you look and feel your best, to make every day a little more extraordinary.
Shop by category
Shop our range 👇
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Sandalwood
vädra Reed Diffuser Set – Cosy Cabin | 30ml
£9.00 — available on subscription from £8.00 every monthQuick Addvädra Reed Diffuser Set – Cosy Cabin | 30ml
£9.00 — available on subscription from £8.00 every monthIn stock
Holiday essentials ✈️
- Travel essentials
- Sun care
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Sale!
Sale
Holiday Heroes
Original price was: £98.00.£25.00Current price is: £25.00.Quick AddHoliday Heroes
Original price was: £98.00.£25.00Current price is: £25.00.
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Travel friendly
låda Shampoo Carry Tin
£3.00Quick Addlåda Shampoo Carry Tin
£3.00In stock
In the spotlight
Every three months we’ll send you a surprise package of 6 full-sized luxurious products – a mix of bestsellers and never-before-seen newbies.
Each quarterly box is ALWAYS worth £60+, with free delivery included!

grüum must haves
- Skin care
- Body care
- Hair care
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Bestseller
mirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthQuick Addmirakel – Multi-purpose Balm | 15ml
£15.00 — available on subscription from £11.00 every monthIn stock
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New
rense Melting Cleansing Balm | 100g
£18.00 — available on subscription from £12.00 every monthQuick Addrense Melting Cleansing Balm | 100g
£18.00 — available on subscription from £12.00 every monthIn stock

Everyday extraordinary
We offer easy access to sustainable skincare and shaving products for those who want to do their bit for the environment, without complication.
Choose from a wide range of zero waste products, and reduce your carbon footprint every time you wash.

Naturally better
At grüum, we know that kindness comes naturally. We’ve spent years creating and perfecting products packed with natural ingredients that are kind to your skin and the planet.
Whether you’re vegan, have sensitive skin, or are simply looking to banish chemical nasties from your bathroom, you’re in the right place.
Don’t just take our word for it…
4.73 Based on 23041 Reviews
Louise McIntyre
“Have been using Gruum products for a while now. I especially love the shampoo bar as it leaves your hair squeaky clean. Would highly recommend ”
14 hours ago
Hazel Taylor
“I’ve bought quite a few things from Gruum and have always been very satisfied with their products. I love the diffusers and room sprays, they smell amazing, and last for ages. I’ve used face wash bars”…
14 hours ago
Lynn Williams
“Products quality and perfume smells are lovely. My favourite is the room spray wish it came in larger size!”
14 hours ago
Kate
“I have ordered from Gruum on a number of occasions and I love their products! My latest purchase was a mystery bundle, I will use every item, it was a real treat to receive!”
16 hours ago
Deborah Cook
“Love the soap shampoo/conditioner, I have fine hair and find that my hair doesn’t go flat and limp using these products,I even take them to the hairdressers when I go, as next day if using their produ”…
24 hours ago
Ms River D Mckenna-Jones
“I received a face sunscreen, an aftersun bar and a lip conditioner. The sunscreen is breathable and light which I enjoyed as usually they’re heavy or sticky, along with no scent so it’s perfect for my”…
2 days ago
Brian Lorimer
“Ordered the discounted surprise box very impressed with what I received excellent products at an excellent price”
3 days ago
Angela Muir
“I love Gruum very much”
3 days ago
sarah mimpriss
“Love Grumm products. I mostly use the shampoo conditioner and face products. The shampoo bars and conditioners are amazing. My hair is soft and feels great. Wont use anything else. And its good for th”…
3 days ago
Sally Sherif
“I’ve been really impressed with Grüum products! The quality is outstanding – everything feels thoughtfully designed and made with care. The packaging is eco-friendly, and delivery is always quick”…
4 days ago
Anonymous
“Love the products. Excellent quality for a low price. Really like the lip conditioner and the gel serum. Delivery was fast.”
4 days ago
pamelia forde
“fast delivery, im so happy with my products as i suffer with eszma and other oriducts can irrtate my skin and with Gruum my skin feels amazing as some other products leave me itching. they small amazi”…
4 days ago
Terri Darlington
“Love these products.”
4 days ago
Sarah Janine Davis
“Oh my gosh these products are wonderful. I’ve tried a good few products. I do have my favourites: The face wash is gorgeous and you only need a tiny drop. The prickly pear oil lovely for the face. ”…
5 days ago
Anonymous
“Beautiful face oil. I saw a real improvement in the appearance of my skin.”
6 days ago