Looking better for less

Tailor made razors, shave, beard and skincare kits. Delivered to your door for a fraction of the high street price.

Find your kit

How grüum works

Tell us about you

Take our 3-step survey about your face and style.

Build your kit

We’ll hand pick a selection of products perfect for you.

We deliver to your door

We'll send your kit direct to your home or work.

Enjoy the benefits

See the difference in the mirror and in your wallet.

From 100% hairy to silky smooth

(and everything in between)

We've got a kit for you. Every product is custom built for men, made exclusively for grüum, and chosen just for you.

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Totally convenient

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Build your grüum kit

Take our short survey to get your personalised grüum kit delivered direct to your door.

Powered by nature

Tailored to you

Totally convenient

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Powered by nature

Tailored to you

Naturally better

Our products are packed with simple, natural ingredients so they're kinder to your face. We only include things that serve a purpose, and nothing more.

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Our products


Razor cartridges

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'tor' beard wax from gruum


Beard wax

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'leif' beard oil from gruum


Beard oil

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'gosta' post shave facial tonic from gruum


Facial tonic

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'kare' soothing daily moisturiser from gruum


Daily moisturiser

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'danne' shave gel from gruum


Shave gel

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'kori' exfoliating face wash from gruum


Daily exfoliating face wash

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'bard' beard wash from gruum


Beard wash

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